Here at Killing Kittens, we are delighted to welcome Anna Richards the founder of ethical female and couple focused erotic adult entertainment, Frolicme. Anna will be at our upcoming Kurious event discussing how she is helping to change the face of online porn creating her own genre of ethical, stylish and elegant sexual adult entertainment. In the meantime here is a Q&A with Anna to give us a quick insight.
You are the founder of an independent erotic site Frolicme. When and why did you start this site?
For me it was about creating beautiful adult entertainment that women and couples could both comfortably engage in, offering a new world of tasteful, ethical erotic porn that had passion, female pleasure, fantasy and erotica at its heart. A site exploring sexual themes across films, erotic stories and photographic galleries for couples to explore and compliment their own sexual adventures and explore better sex together.
It was the culmination of a few years researching further into the world of online erotica and discovering that just as I had personally found, there was very little that appealed to me. The Internet is awash with incredibly stylish and beautiful arousing imagery, not necessarily explicit but imagery that eludes a certain sensual sex appeal, but when it came to adult films we debased sex and removed all sense of the erotic.
We lost the ability to show the lust and desire in films. I wanted to offer individuals a meaningful sexual experience they would want to relate to. I certainly wanted to shatter the stereotypical notions of what mainstream pornography can achieve.
Erotic adult entertainment is very much a male-dominated industry, how have you found your place within this, what are the greatest obstacles you have had to overcome?
It wasn’t necessarily the world of porn I initially saw myself getting into. I wasn’t stepping into it, rather creating my own as I wasn’t from the industry at all. My approach, therefore, was refreshing and honest and through female eyes. I quite simply wanted to bring a beauty and my own vision to adult films in the way we see elegant arousing beautiful visions in photographs. I wanted to give sex a better tasteful online image and make it socially acceptable and present it for the enormously important pleasure it can offer individuals.
Porn is after all one of the many tools in our sexual pleasure box, it can help us escape and allow us to embrace our bodies and desires even more, a laboratory of sexual pleasure. Frolicme.com was my vision of what I wanted to see and enjoy as a woman.
Interestingly, I have been recognised early on within the industry being nominated for the XBIZ Erotic Site of the Year 2017 & 2018 where I have been up against the big production companies in LA, which for a start-up independent female-founded business entering this hugely competitive world I was delighted with.
However, porn still holds a bad reputation and one I wish to sideline for the negative oppressive view it has given sex online. It has driven some individuals and institutions to become anti-sex. This is probably the biggest obstacle to overcome, yet the valuable positive impact it can offer so many and does, we have to show a different side to adult entertainment in respectability, trust and transparency.
Your site is aimed at women and couples, what do you feel makes it different and more appealing than sites that are solely aimed at men?
Historically the world of porn online has always focused more towards the male gaze, where the women are merely there as a vessel to facilitate that pleasure. I wanted to create beautiful arousing, erotic films that weren’t actually focused specifically on either sex, but in order to create the balance and present sex as it should be portrayed, I wanted to bring the understanding and focus about real female pleasure. That wasn’t to say that men, in turn, would not find such content incredibly horny, because they do.
Seeing a woman in the throws of sheer ecstasy is mind-blowingly horny. Bringing an understanding and awareness to female pleasure online therefore naturally offers a far more erotic balance to how great sex can be for both involved.
Your films adhere to strong ethical qualities and values, how hard is this to achieve and how important is it to you?
Stepping into this industry I came at it with no previous experience. Therefore my approach has always been based on the way I see any working environment to be. That should be no different in any business. So for me, ethical working conditions go without saying.
Ethical in this industry should most definitely stand for a positive collaboration between producers and performers where there is mutual respect, understanding, positive dialogue and also heaps and heaps of fun. How else can you create great sexual chemistry that oozes from the screen.
Likewise, from an audience’s perspective, it should offer a positive platform that they equally can feel safe to enjoy, and trust sharing the pleasure that has been carefully created with love.
When you watch any of my films you will be left in no doubt that all my models have a truly wonderful time, to allow you the viewer to do the same.
A site that holds those strong values to me is ethical. I can’t speak for all other sites, but how many sites actually put a face to their creativity like I do with Frolicme.com? That in itself speaks volumes.
Have you noticed an increase in women’s sexual empowerment and the number of women now watching porn? What do you think the future holds in the erotic adult entertainment industry?
Most definitely yes. There is a far greater openness and acceptability amongst women claiming their own pleasure and gaining better understanding and awareness for their personal desire.
Women are most certainly taking ownership of their sexuality and making their own choices as to how they enjoy their sexuality. The stigma is slowly ebbing away that women aren’t so sexual, which I find so ironic really as our bodies are far more designed and tuned for pleasure than men. We are very sexual creatures and desire pleasure just as equally if not more so than men.
Historically we haven’t been catered for but we are definitely experiencing change as more women like myself are opening up avenues for others to explore and engage in and learn so much more about their own sexuality and desires, showing a socially acceptable face to female sexuality. Women are realising how sex-positive good erotic porn can have a magical effect of fuelling your body into a glorious state of arousal.
Our lives are so busy that we often need that moment when we can engross ourselves in an erotic fantasy in our head inspired by something we have watched or read. Good porn is a wonderfully exciting way to focus, learn and enliven our imaginations.
One of the biggest tube sites latest research of trends in 2016 – 2017 confirmed that “porn for women” generated a whopping 1400% increase with a rise of 359% of viewers logging on being women. That doesn’t, however, remove the wealth of interest so many men have for female porn too. In fact just that search term alone is sought by men curious to understand what really turns a woman on.
Demand always stimulates supply and I am seeing a different world of porn developing where sex education becomes a more important focus that opens up our eyes away from the negative stigmas of old-style mainstream porn, opening up a different world of sexual liberation.
Women like yourselves are helping and enabling women to feel liberated and more comfortable with their sexuality. Which one piece of advice would you give to women out there who are struggling to find their inner kitten?
I would say to have the confidence and belief in their initial curiosity. Embrace the delights of some teasing erotica, which is a wonderful kick-starter to get your imagination going. It is known that those who engage in more fantasies, the more desire they experience. The brain is after all our largest sexual organ and sometimes it just needs a little help to get it stimulated.
Though be warned once Pandora’s box has been opened the world becomes so much more colourful.
Running a naughty world or erotica must take up so much of your time, how do you manage the work/life juggle?
Oh, most definitely it is a full-time occupation in a global world that operates 24/7. Frolicme.com never sleeps, as my 24-hour clock revolves so do those members logging on in different times zones from around the world. But I have an excellent growing team now to support me and I never go anywhere without some valuable technology in my bag. It genuinely has been an incredible journey seeing Frolicme.com establish itself from just my thoughts, it’s a big part of my life and I am so lucky that my work life has blossomed into something I feel so passionately about.
You will be an Inspiration to many women but who was your shero? And how would you advise any woman wanting to go into the erotic film industry as a career?
I am always greatly inspired by any woman who sets up a new business or enterprise in whatever industry she may choose. A woman bold enough to challenge the norm and have the strength to run with their convictions is certainly not easy and should always be supported.
What advise would you give your 20-year-old self?
Be bold, anything is possible with hard work, but you don’t need to achieve it all in your 20’s, there is still much you can offer in later life.
What is your favourite / hottest film you have ever made?
Always a hard question as I have nearly 200 published with a new film released every week so a lot to choose from. One that will always be up there most definitely will be PLEASE PLEASE for so many reasons, but if you are looking for a steamy MMF that literally will overheat your screen for raw energy and intense sexual pleasure that is definitely the one.
Very kindly Anna is offering 50% off Frolicme membership using this link.
Thank you so much, Anna for your time and a quick insight into your world. We absolutely can not wait for the Kurious talk on the 5th July to delve even further into the world of Anna Richards and Frolicme.
Hello, I am Kitten T the Editor of #itsakittensworld, passionate about sexual liberation and anything which encourages female sexual empowerment. I Love horses! You can follow me on Twitter for my latest views on the world of KK